t1k-activation-core.json

priority: 91

Session baseline skills: t1k-marketing-core-strategy

Keyword → skill activation

Keyword	Skill(s)
`audience research`	t1k-marketing-core-target-audience-research
`brand strategy`	t1k-marketing-core-strategy
`customer research`	t1k-marketing-core-target-audience-research
`go to market`	t1k-marketing-core-strategy
`gtm`	t1k-marketing-core-strategy
`icp`	t1k-marketing-core-strategy
`jobs to be done`	t1k-marketing-core-target-audience-research
`jtbd`	t1k-marketing-core-target-audience-research
`market sizing`	t1k-marketing-core-target-audience-research
`marketing strategy`	t1k-marketing-core-strategy
`persona`	t1k-marketing-core-strategy
`pmm`	t1k-marketing-core-strategy
`positioning`	t1k-marketing-core-strategy
`positioning statement`	t1k-marketing-core-strategy
`product marketing`	t1k-marketing-core-strategy
`sam`	t1k-marketing-core-target-audience-research
`segmentation`	t1k-marketing-core-target-audience-research
`som`	t1k-marketing-core-target-audience-research
`tam`	t1k-marketing-core-target-audience-research
`target audience`	t1k-marketing-core-strategy
`user interview`	t1k-marketing-core-target-audience-research
`value proposition`	t1k-marketing-core-strategy
`voc`	t1k-marketing-core-target-audience-research
`voice of customer`	t1k-marketing-core-target-audience-research

Raw JSON (ground truth)

{
  "kitName": "theonekit-marketing",
  "mappings": [
    {
      "keywords": [
        "marketing strategy",
        "go to market",
        "gtm",
        "positioning",
        "icp",
        "target audience",
        "persona",
        "value proposition",
        "product marketing",
        "pmm",
        "positioning statement",
        "brand strategy"
      ],
      "skills": [
        "t1k-marketing-core-strategy"
      ]
    },
    {
      "keywords": [
        "audience research",
        "customer research",
        "user interview",
        "segmentation",
        "tam",
        "sam",
        "som",
        "market sizing",
        "jobs to be done",
        "jtbd",
        "voice of customer",
        "voc"
      ],
      "skills": [
        "t1k-marketing-core-target-audience-research"
      ]
    }
  ],
  "priority": 91,
  "registryVersion": 1,
  "sessionBaseline": [
    "t1k-marketing-core-strategy"
  ]
}