theonekit-marketing
Version: 0.0.0
TheOneKit kit theonekit-marketing — auto-generated reference.
Modules
Section titled “Modules”- analytics — Growth analytics — funnel analysis, A/B testing, attribution modelling
- b2b — B2B Playable Labs services — ICP, lead gen, discovery, pricing, agreements (SOW/MSA/NDA), account expansion, pipeline. Cross-kit dep: theonekit-core:t1k-extended (t1k-contract, t1k-negotiation). Pre-stable.
- copywriting — Copywriting — ad copy, landing page, email sequences
- core — Marketing fundamentals — strategy, audience research (required)
- iaa — B2C in-app ad STRATEGY — format mix, placement, frequency capping, mediation strategy, ads-vs-IAP balance. Sibling to ‘monetization’ (per-network SDK setup). Pre-stable: deepened iteratively.
- iap — B2C in-app purchase strategy — pricing psychology, SKU matrix, bundles, regional pricing, LTO offers, battle pass, whale segmentation. Pre-stable: deepened iteratively per real usage.
- monetization — Per-network monetization — AdMob, AppLovin MAX, IronSource, Unity Ads, Meta Audience Network, mediation
- seo — SEO & content — keyword research, on-page SEO, content briefs
- social — Social media — posts, content calendar, community reply
- ua — User acquisition — campaigns, creatives, attribution